Professional marketing is a tool for business development and growth. In turn, amateur self-marketing is a factor that significantly slows down trade, reduces the level of sales by 10, and sometimes by 100 times. Self-marketing is a word unknown to a wide circle of people; only specialists who study this issue operate on it.
Professional marketing as a guarantee of success
The essence of self-marketing is the assumption that the product sells itself. The product itself creates demand for itself, the product itself creates a need for itself, the product itself creates value for itself, the product itself creates profit, no one helps it. There are opportunities for a product to create a demand for itself, but they are limited, so the demand is created small, on the verge of zero. Continue reading
The principle of the invisible hand of the market is a term coined by the Scottish economist and one of the founders of modern economic theory, Adam Smith, to explain the mysterious processes in the market. He realized that the behavior of buyers and sellers in the market is determined not only by their desires, but also by some third party that is not visible.
The principle of the invisible hand of the market
For the reason that this side is not visible and clearly has to do with the market, it was called the “invisible hand of the market.” This third party Continue reading
Free marketing research is a reality accessible to everyone. The importance of marketing research is that it is the main source of complete and objective market information. You can rely on this information when making decisions, when creating advertising materials, when developing goods or services, and in many other cases.
Quality free marketing research
In principle, you can of course run a business and do all of the above without marketing research, relying only on intuition. Intuition is a good adviser, Continue reading